The Patent and Trademark Office, (DNPI for its acronym in spanish) dismissed the opposition presented by CLOROX ARGENTINA S.A against the application for registration of the trademark POET, owned by MOTOROLA, INC (US), considering that there was confusion with the trademarks POETT and POETT (et).
The advisors understood that the confronted signs distinguish products that are protected by different international classes. POETT was applied for classes 9 and 38 while POETT and POETT (et.) protect products in classes 3 and 5. The Trademark Office established that the articles and services identified by MOTOROLA, INC trademark differ in nature, destination, purpose and target audience from the registered trademarks.